|
|||||||||||||||||||||||||
 
AWS Convergence
Technologies, Inc. 12410 Milestone Center Drive Suite 300 Germantown, Maryland 20876 Phone: 301-250-4000 
|
Press ReleasesPress > July 19, 2005 Release WeatherBug® Expands Distribution Channel via Navarre: Boxed CD version of the premiere weather application now available at Gaithersburg , MD, – July 19, 2005 – WeatherBug, the leading provider of weather information services, has expanded its distribution channel through a new partnership with retail distributor Navarre by launching the new CD version of WeatherBug Plus at retail outlets nationwide. Initial retail distribution partners for the ad-free version of its popular desktop application include: Best Buy, CompUSA, Circuit City, Frys, Microcenter and Amazon. Previously, WeatherBug Plus was only available online, from WeatherBug.com. Navarre Corporation (Nasdaq: NAVR) is a publisher and distributor of a broad range of home entertainment and multimedia products, including PC software, CD audio, DVD and VHS video, video games and accessories. WeatherBug Plus is the premium product in the WeatherBug lineup of offerings, with customizable features that cannot be found in any other weather application. From highly precise live, local weather conditions streamed from the WeatherBug proprietary network of over 8,000 WeatherBug Tracking Stations and more than 1,000 live cameras, to customizable weather alerts, multiple location monitoring, and come to life “skins” (backgrounds) and an ad-free environment. WeatherBug Plus is the next generation product for users who want highly personalized and precise weather information. “Many of our customers have purchased WeatherBug Plus in our online store as a gift for a friend or family member. Since it’s difficult to find ‘gift wrap’ for an electronic software code, we decided to make it available at retail stores across the country. This is part of our commitment to make our unique live local weather information easily available everywhere and on any device,” said Pete Celano, vice president of marketing for WeatherBug. WeatherBug has established a variety of ways for consumer and business users to access the rich proprietary weather information gathered from its exclusive nationwide weather network of over 8,000 live WeatherBug Tracking Stations and more than 1,000 live cameras. This not only includes free and premium versions of its downloadable software application WeatherBug, but also SMS alerts, a Windows Mobile™ Smartphone application, and on-air distribution through partnerships with over 100 local TV station affiliates. “WeatherBug has successfully developed an easy-to-use product that makes local weather come alive on any PC or laptop. We believe they will establish a new software category for something that touches everyone, everyday — weather,” said Brian Burke, COO, Navarre Distribution Services. “We look forward to working with the entire WeatherBug team assisting them in extending their products’ reach with our retail customer base.” WeatherBug Plus can be purchased at www.weatherbug.com or any major retail outlet for $19.95. WeatherBug, available at www.WeatherBug.com, had 19 million unique visitors in June 2005 and is ranked as top 10 Internet property in daily reach and loyalty, according to comScore Media Metrix*. About WeatherBug®WeatherBug (www.weatherbug.com) ensures that individuals, schools, businesses and communities always get the most precise live weather conditions, the most relevant reports, and the earliest weather warnings to safeguard their property and their lives. WeatherBug owns the world's largest exclusive weather network, which has over 8,000 live WeatherBug Tracking Stations and more than 1,000 cameras that generate neighborhood level reports every second versus other weather providers whose data is up to an hour or more old. This network powers various products and services, including: WeatherBug, the number one weather Internet application, with over 60 million downloads, that streams live neighborhood conditions to its home and work users; WeatherBug Media Services, which delivers live weather information to over 80 million U.S. households through partnerships with more than 100 local television stations; WeatherBug Education, which provides engaging weather information and educational tools to schools and colleges, including an online learning program for K-12 schools called WeatherBug Achieve; and WeatherBug Professional Services, which uses the company's unique weather network and software to provide high-value solutions for vertical industries such as energy, transportation, and first response. WeatherBug is a brand of AWS Convergence Technologies, Inc. www.aws.com. # # # Press Contacts:
Alyce Menton Debra Eisenberg
|
||||||||||||||||||||||||
